The Malaysian Digital Association (MDA) is a representative body which comprises online publishers, advertising agencies, creative agencies and digital service providers. International traffic is not counted in this report. This report highlights how Internet users in Malaysia consume online content. homepage only) will only be measured on those tagged assets, which will have an impact on the total reported metrics of their entity. website but not app) or partially tag (e.g. **Mobile Metrix in Malaysia uses Comscore’s census-based methodology that reports on only tagged entities. Properties which only tag some of their assets (e.g.
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